Filter
Top Products
Natural colors with Auto White Balance.
Soft skin tones.Vibrant greenscapes.
Some colors can only be expressed by Fujifilm.
Color just as your eye sees them. True-to-scene color, but somehow more real,
more beautiful, and more alive. Fujifilm's 80-year pursuit of the ultimate color
reproduction as a photo film manufacturer lets you capture moments with vibrant
color fidelity.
PROVIA / Standard Velvia / Vivid ASTIA / Soft SEPIAMONOCHROME
Natural color quality
captures true-to-scene
photos.
Express the moment with
the honesty and depth of
monochrome.
Dramatic and vibrant
expression of reds, blues
and greens.
Capture both natural skin
gradations and brilliant color
tonality of backgrounds.
Define memorable
moments in the nostalgic,
warm tones of sepia.
The vivid colors of Velvia! The gentle skin tonality of ASTIA!
Just like choosing the ideal film for a creative direction, you
can select and simulate the unique look of Fujifilm’s
acclaimed films. Film Simulation also lets you replicate
MONOCHROME and SEPIA film photography.
FILM SIMULATION
Signature color expression by Fujifilm
PROVIA
PROVIA
ASTIA